5 Ways to Develop a Strong Company Culture
You have established your business and are maintaining momentum and retaining your staff, what else do you need to prioritize? Developing a strong company culture. When establishing a business you also establish your company values and culture. The identity of your company is your brand and in order to maintain a consistent and successful brand you have to protect and maintain its culture.
Hire the right fit
Get the right individuals onboard! Review your hiring process and evaluate the team roles and how they all coexist and allow your business to operate successfully. Not every individual you interview or think is the right fit will perform successfully in your environment and fit the company culture. Take some time to dissect your company culture, values and environment. This will help you maintain a consistent culture with every member of your team and overall.
Listen, listen, and listen. Everyone will have something to say and it is your job to listen. Let’s be honest, you will not agree with every opinion, but as a leader you have to be open-minded. An important component in retaining employees is creating a positive work environment. Listening to concerns and acting on these suggestions, opinions and ideas are essential in projecting engagement. Employee engagement builds commitment and motivation.
Constant and effective communication across an organization is critical to success. Establishing a culture that encourages open and honest communication is recommended to create a strong company culture. A company should feel a sense of community among employees. Having an open door policy is one thing but actually building open relationships through honest communication builds trust amongst management. In any positive work environment there should be a sense of comfort in speaking about what is working and what is not working.
Efficiency and fun
“People rarely succeed unless they have fun in what they are doing.” - Dale Carnegie
Make it a goal to evaluate your workplace morale, step back and think of ways to boost morale and success. Provide a healthy, friendly and all around happier environment for everyone. Give your employees an opportunity to unwind and enjoy themselves from all the routine. Random group activities and small breaks during or after work can make a difference and create a dedicated, productive team that improves workplace culture.
Empower and Inspire
Maintaining an employee encouraged starts with empowerment and inspiration. Employees like to feel included and to be able to test their ideas. Let others be in charge by giving them freedom to take ownership. Efficient management is about delegating and being able to trust others and yourself to let go. Aim to build a culture where there are positive affirmations, where employees are constantly taking on new challenges and growing. Inspire the greatness around you and your team!