Becoming the digital marketing intern here at Studio Brand Collective has been a whirlwind. From my very first day, all the way until now I have never stopped learning. Being able to have an understanding for the branding industry and keep up with everything that is going on around me is certainly a difficult task. However, I have no doubt that I would not be able to gain this experience anywhere else. My day consists of working with Nicole, the brand-marketing executive, to

At SBC we specialize in restaurant branding, and the new Olive Garden logo has definitely won our seal of approval. Established in 1982, Olive Garden is a chain of fast casual dining of Italian-American cuisine, famous for its endless supply of bread sticks (and salad) during the meal and infamous for serving subpar food in cookie-cutter, generic, faux-Italian settings. There are more than 800 Olive Gardens around the world; the large majority in the U.S. but locations ranges

There are days at SBC when I have the luxury of taking things easy. I have time for rounds of edits and idea meetings with my team of creatives to cultivate the perfect strategy for a client. Other days — not so much. I can have a to-do list of the top 10 things I need to finish that particular day, but by 11 a.m., I’m hit with a tidal wave of various things that give me a headache and makes my energy wane. First thing first: coffee. Once I’ve chugged an acceptable amount of