Trending Medical Marketing Strategies for 2018
The marketing trends in healthcare for 2018 can seem pretty similar to the trends in 2017 with all the focus on digital marketing. But...
Does Your Brand's Logo Stand Out From the Healthcare Pack?
Did you know that the healthcare industry comprises providers of diagnostic, preventive, remedial, and therapeutic services? That's...
5 Digital Marketing Lessons from the Houston Astros’ World Series Win
It may have taken them 56 tries, but who cares: The Houston Astros are your World Series champs for the first time in the club’s history....
Social Media Marketing Campaign Strategies for Getting More Followers
What is the first thing you do when you wake up? If you’re like me, you check your phone, check your email, and of course, browse through...
How Healthcare and Wellness Businesses Complete Successful Earned Media Campaigns
All a healthcare or wellness entrepreneur in Houston has to do to understand how lucrative a little positive press can be is to consider...
How and Why to A/B Test Your Digital Marketing Campaigns
Do you remember your elementary school science classes? If they were anything like mine, you probably did an experiment something like...
How to Optimize Landing Pages for Email Marketing Campaigns
Landing pages are standalone webpages distinct from your main website that have been designed for a single focused objective—typically...