By now, you’ve heard that consistent blogging is key to the success of your marketing efforts. Blogging provides ample SEO benefits, educational information for potential and current customers, and topics to promote on social media. Well, if blogging is so important, why do so many businesses fail to do it? There’s a long list of possible excuses, and the most common one we hear is, “Where do I even begin?” Staring at a blank page is daunting even for experienced writers—but

Building a blog audience is a daunting task for many businesses in Houston, but don’t let the hard work it takes create a successful blog stop you. A blog is essential for a budding business to acquire new customers in the digital age. A blog increases your performance in search engines by sending more traffic to your site, adds valuable keywords, and provides credibility for customers who haven’t yet heard of your business. With a solid blog, you can educate consumers and he

There’s no better way than blogging to add fresh, relevant, and timely content to your business’ Web presence. A well-maintained and updated blog is a total must from a search engine optimization (SEO) standpoint, and fresh content keeps potential customers coming back for more again and again. Best of all, you don’t have to be an incredible writer to produce a blog—you simply have to provide valuable information or insight that positions you or your company as trustworthy ex

There are a few things that everyone knows about marketing on the Internet. They know that their business needs a website, of course—otherwise, your business might as well not exist! A lot of companies also know that they should probably have some kind of social media account and possibly a blog or a newsletter. Nearly everyone is aware that these kinds of online content can help a business prove not only that it exists, but that it is a welcoming and knowledgeable provider o

Dear Bloggers, You have just cranked out a 400 word piece, featured some cool GIFs, made a unique list, and appear to have a hip blog. I'm here to tell you that your blog isn't hip just yet! Blogging without social media is sort of like eating french fries without ketchup. Sure it can still taste good, but who doesn't want maximal taste? In our case we're looking for maximal reach. Post More and More and More Depending on what your blog target audience is, could make a differ