Rules To Pitching

It’s difficult to get your client’s message heard when pitching to reporters. They are constantly bombarded with emails in their inbox, so how do you get your pitch to stand out? Here are a few tactics to keep in mind when writing you next pitch:

 

  • Relevance – if your client’s product or brand isn’t relevant to the specific reporter you’re pitching to, why would your target audience be interested?
     

  • Be Inevitable – Make your client or rand something people can’t believe hasn’t been around until now. 
     

  • Stay Authentic – Don’t try to unauthentic to the press. They’ll know and it won’t work. 
     

  • Keep it Simple – Keep things concise and simple. If you start getting complicated explaining your brand, the editor/reporter will lose interest.  

 

If you can’t express all of these things concisely, you have a problem and a reporter probably won’t give you the time of day. With a catchy subject line and a personally tailored email pitch, you’re sure to gain reporter’s attention. 

Please reload

Featured Posts

5 Things Businesses Should Never Do On Social Media

June 10, 2016

1/10
Please reload

Recent Posts
Please reload

Search By Tags
Please reload

Follow Us
  • fb.png
  • twitter.png
  • linkedin.png
  • contactaddress.png

 

2855 Mangum Rd.

Ste 430

Houston, TX 77092

 

Satellite Office: (By Appointment Only)
18100 Mack Ave.,Suite #005 
Grosse Pointe, MI 48230   |  
(248) 905-1328

No! We "DON'T live in the Pink House

Anymore - We've Moved!!

Here's How You Can Reach Us!

 

hello@studiobrandcollective.com 
www.studiobrandcollective.com

 

ph 1: (713) 863-1141

ph 2: (832) 350-8458

Connect With Us on Social!!

  • Grey Facebook Icon
  • Grey Twitter Icon
  • Grey LinkedIn Icon
  • Grey Instagram Icon

Copyright © 2018. All Rights Reserved. Designed by Studio Brand Collective