Finding Inspiration In Unlikely Places

Let's face it, when we're generating content or creating design here at SBC, sometimes it's hard to inspire our creativity. Our minds wander, we get writer's block or we just can't seem to concentrate. No one ever said the creative process was easy! We can have hour long meetings and still not come up with an awesome idea. A few of our team members explain how they break through distraction and find their creative spark.

 

  1. Music
    "Sometimes music is the only thing that can get your mind off of everything else surrounding you. It's when you're not thinking too hard that an idea comes to you."
    -Elizabeth [Senior Brand Designer]
     

  2. Travel
    "When traveling you experience new cities and are exposed to different cultures and thoughts which aren't your own; it's more than inspiring, it's life changing."
    -Katelyn [Brand Account Manager]
     

  3. Books
    "I read like a crazy person, so every new adventure I have through a book, or even a magazine article, my imagination runs wild.
    -Shelby [Senior Brand Account Associate]
     

  4. Urban/City Environment
    "A city is a place where there is no need to wait for the next week to get the answer to a question, to taste the food of any country, to find new voices to listen and familiar ones to hear again."
    -Marcus [Associate Brand Designer]

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