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The healthcare industry has always been a widely discussed topic around the world, and as the use of social media continues to rise, industry professionals are becoming more active on social platforms to communicate important messages and connect with their audiences....

Social media, now more than ever, has become a helpful communication channel that can provide healthcare professionals with the opportunity to connect with potential and existing patients from all over the world. When used properly, social media can even have the power...

The difference between social media posts and social media campaigns boils down to one answer: your goal. Outlining your goals and measurable objectives for social media will help guide your strategy. Not every business needs a social media campaign, but every business...

What is the first thing you do when you wake up? If you’re like me, you check your phone, check your email, and of course, browse through your favorite social media platforms. Social media has become ingrained in most of our daily lives. Even if you do not use social m...

Just when you thought kick-starting a new Instagram page would be a challenge, Instagram has now introduced a new algorithm!

Believe it or not, social media is becoming as important to healthcare as finding a good insurance provider. Social media can help doctors gain news patients, strengthen relationships with current ones, and help to create brand ambassadors who will promote your practic...

Social media has revolutionized the way B2B marketers do business — and the evolution has been rapid. Looking to learn some social media tips to keep up? Discover how to structure your strategy and promote your B2B company like a pro with Studio Brand Collective!

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Ok, so your business has a Facebook page. Great start! Got a plan on what to do with it? As your list of followers grows, what will you do with them? Are you attracting the attention of the right people? Is Twitter even worth it?

If you don’t know the answer, that’s ok....

What's the difference between social platforms? Despite Instagram and Facebook being linked platforms, their algorithms differ. Learn more.

A common theory in today’s social media world is to just spend money and everything solves itself. Facebook operates by a different standard.

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