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Did you know that the healthcare industry comprises providers of diagnostic, preventive, remedial, and therapeutic services? That's including doctors, nurses, hospitals, and other private, public, and voluntary organizations, while also including medical equipment, pha...

It’s a question every business that sticks around long enough has to confront eventually: Does our company logo need a makeover? Even though this question can sound scary or be a little intimidating, it doesn't have to be. It just means that you are concerned about you...

Color theory is a central and often overlooked area of design. On a simple level, the colors on the warm side of the spectrum- such as red and yellow- are bold, uplifting and energetic. The color spectrum's cooler counterparters -blue and green- exude calmness and feel...

 

The Super Bowl that's coming to the Bay Area in February 2016 will not be labeled as "The Big L," afer all. The NFL on Wednesday revealed its official logo for the Super Bowl to be held at Levi's Stadium in Santa Clara. And for one year, the NFL has decided to do a...

Typography can say a lot about your brand. Often, it's your brand's first impression on a customer. Whether your name is displayed on a billboard, business card or website, it's communicating something about your brand. The very first visual impression prompts a consum...

 

At SBC we specialize in restaurant branding, and the new Olive Garden logo has definitely won our seal of approval. Established in 1982, Olive Garden is a chain of fast casual dining of Italian-American cuisine, famous for its endless supply of bread sticks (and salad...

A lot of thought and strategy goes into an initial client meeting. To make sure your brand is an accurate representation of your company, many hours of behind the scene meetings and research are done. After our initial research phase, our brand associates get to work o...

A picture is worth a thousand words and so does your logo. “A logo is your business’s public face,” says Patrick Llewellyn, president and CEO of 99designs, a graphic design firm where business hold online contests to find new logos. If you are wondering if your brand n...

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February 13, 2018