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From the elaborate, extravagant techniques of the Victorian Era to today's modern simplistic approach, advertising has evolved from decade to decade. There are various techniques that were developed that have withstood the sands of time and some that became outdated; b...

In the office, we use music as way of relaxation that helps the imagination flow. It evokes emotions and allows us to immerse ourselves into deep thought, which helps us write more creatively. With the influence of music, the flow of creativity is allowed to blossom,...

It's a little flashback Friday, but it's still new news: we've moved into a brand ew space! After months of site visits, contacting people, and designing- we're moved down little ways from our old space, and we're loving it. A huge shout out to our Operations Team fo...

According to the National Retail Federation, they projected that $18.6 billion will be spent this Valentine’s Day season. Taking into amount of advertising and marketing that is revolved around Valentine’s Day, the $18.6 billion sounds about right. The special day is r...

During the Sugar Bowl, an interesting commercial from the infamous Allstate “Mayhem” man came on. Causing mayhem as usual, we watched him break into a couple’s house. The couple posted on social media that they where out of town for the game. At the end of the commerc...

Even though the holidays are over, we still like to look back at holiday campaigns. Coca-Cola is a brand that implements tradition with a contemporary twist. The “Holidays are Coming” TV commercial for Coca-Cola came back and is better than ever. The campaign features...

Many of our team members at the Studio are obsessed with social media. It makes sense, right? But this might have made it difficult for gift-givers: what do you get a person who loves social media? A candle? We found some great gifts such as Facebook pillows, a "Paper...

Design is a huge part of SBC’s branding process. We are constantly looking at industry trends, and we try to match them based on our client’s needs. Let’s take a look at five design trends of 2014.

 

  • Flat Design Elements. From the release of iOS7, applications and we...

Typography can say a lot about your brand. Often, it's your brand's first impression on a customer. Whether your name is displayed on a billboard, business card or website, it's communicating something about your brand. The very first visual impression prompts a consum...

 

One thing that business should seek is a great company culture. As an agency, we want to make sure we provide the best culture possible for all of our creatives. Company culture is what we do and what we say. Sometimes we can set out with the desire to create an envir...

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