Social media was never going to be the same again after the emergence of Facebook in 2004. The platform started small behind the likes of Myspace and Xanga. Little did we know that this hybrid platform for only college students would become one of the most innovative web creations ever. Despite being around for over a decade, Facebook is just now maximizing its profits. The platform remained "cool" for a long period of time with no on-page advertisements, only being geared fo