How Healthcare and Wellness Businesses Complete Successful Earned Media Campaigns
All a healthcare or wellness entrepreneur in Houston has to do to understand how lucrative a little positive press can be is to consider...
What are Patients Searching for on Google?
Most people have been there. We start to feel a slight pain, itch, or something as simple as a cough, and the first thing we do is head...
Successful Brand Naming Secrets in the Health and Wellness Industry
Does your company’s name really matter? The answer is yes, yes it does. In the world of marketing and branding, a company’s name is just...
How Social Media Campaigns Can Make Patients “Like” You
Believe it or not, social media is becoming as important to healthcare as finding a good insurance provider. Social media can help...
Colors (Besides Red!) That Work for Health & Medical Brands
Red is a color that demands attention and it is often used in brands related to health or medicine because it represents action and...